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Create a clear vision. Define where you want to be. Do
the work necessary to fully believe in and commit to the
change.
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Build a case for change. State where are you now. State where
you need to be. Present the facts as a clear compelling reason for
change. You must build excitement for the future in order to
overcome the discomfort created by change. Build commitment and
awareness of the need for change, and gain agreement for your
vision of the future.
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Build a powerful guiding coalition. Identify who you need
as sponsors of your plan and gain commitment to the change effort
by communicating your compelling case for change. Think together
about alternative strategies to achieve the change, create
transition plans, think about how you will overcome barriers.
Assemble groups with enough power to lead the change effort,
working together as a team.
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Communicate and Operationalize. With your sponsors communicate
the progress you have made and the ongoing transition plans,
widely. Make sure that each person fully understands their
role in the change process and feels appreciated for their
contribution.
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Make sure you have the right players.
Hire people that are open to learning. Support them with the
training and resources that are needed.
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Encourage constant open communication.
Regular communication is vital to the change process.
Feedback needs to be ongoing in all directions - up, down and
across.
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Encourage risk taking and
brainstorming. Respect differences and test out new ideas and
methods. Keep what works and let go of what doesn’t.
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Sustain your belief in the change
effort Believe in the change effort and communicate that belief
with your actions and words.
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Be prepared for the normal
emotional reactions to change. Change can create instability,
anxiety, conflict, nostalgia for the past, and fear of the
unknown. Help people move through these responses by expressing
empathy and using a coaching leadership style.
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Celebrate success. Acknowledge
short term gains and communicate the connection between new behaviors
and corporate success.
